Attenuation refers to the degradation of signal strength as it decays over time, across distance, or through interference. Working out what causes attenuation takes lots of time and patience. But it’s worth the effort to solve the problem, because doing so strengthens customer trust and loyalty.
Oil and Gas data suffers from the same problem. Fully formed, complete and robust data is “assumed to exist” at the point when it’s first being created. That’s an over statement, of course. Actually, lots of attenuation can and does happen while – and even before – physical data is created! Sadly, without intentional intervention, data decays a little bit every time data is moved from stakeholder to stakeholder, or from process to process. This is data attenuation, and it’s preventable.
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